Episode 51: To Pivot or Not to Pivot - Is It Strategic (or an Excuse)
Listen on Apple Podcasts / Listen on Spotify / Access Transcript on Buzzsprout / Watch LIVE on YouTube
In this week’s episode, Emily Merrell and Lexie Smith discuss whether or not pivoting your coaching business is strategic or if it’s an excuse masking a different issue. They break down what a successful, smart pivot looks like versus an unsuccessful, counter-productive pivot, and share how listeners can decipher where they fall between the two.
Here’s what you’ll learn:
What it means to pivot in business
How the coaching industry has changed post-pandemic
Thoughts on how businesses have used pivoting to cover up something else that’s going wrong in their business
Examples of successful pivots they have seen
Examples of unsuccessful pivots they have seen clients make
How pivots can be used to give business owners an easy out when they don’t want to stick to the “long game”
Tips on being comfortable in and excited about what your selling
How to know if your inclination to pivot is strategic or not
And more!
Follow Em & Lex on Instagram at @readysetcoachprogram
Learn more about the Ready Set Coach Program at Readysetcoachprogram.com
Snag 5 Numbers to Know to Launch a Coaching Business here.
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